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Aptar Beauty + Home presents four innovations at Luxe Pack 2017

Published 30 November 2017

Innovation and creativity were the key themes in the Aptar Beauty + Home booth at the Luxe Pack trade fair in Monaco.

The 30th year of this annual fair was a milestone event for the world leader in the dispensing solutions sector for perfumery and cosmetics.

Aptar Beauty + Home attracted visitors to an elegantly designed booth with spaces dedicated to its new products and innovations. Hundreds of professionals from  around the world saw our innovations firsthand and were able meet the Beauty + Home team.

Four major innovations presented

Fragrance Master, a new perfume applicator with a calligraphic sensory feel: an elegant ‘perfume pen’ that delivers measured doses, Fragrance Master puts the thrill back into the perfuming experience.

Imagin Connected, a new digital experience with visual recognition: Aptar is establishing itself in the digital sector, in an exclusive partnership with the start-up company, MyPack Connect, particularly through ‘Imagin connected’, an ultra-flat and resistant spray allowing brands to enjoy 4.0 sampling.

Neomix, a new vision of bespoke cosmetics: this all-new experience offers brands the possibility of personalizing their skincare formula or foundation by adding a booster presented in the form of a cartridge. The result? A single click to create a new bespoke product, adjusted to each skin type.

Twin Set, a 100% airless pack to customize: with this innovation, Aptar offers the possibility of combining a duo of packs created with two formulas of your choice. Any combination is possible, catering to every whim and fancy to obtain a super trendy ‘on-the-go’ product.

Source: Company Press Release